Scaling Resale Globally: Lessons from Norwegian Thrift Stores Using AI

Discover how Norwegian thrift stores are using AI to transform resale, grow operations, and compete globally in the $264B secondhand market.

Norway is leading a quiet revolution in resale. Once seen as a niche market, thrift and consignment stores here are now growing faster than many traditional retailers. The secret? AI-powered consignment software.

At Circular, we’ve helped local stores scale and grow.

Norway’s Unique Position

Norwegian consumers are early adopters of sustainable retail. This makes the market a perfect testing ground for new AI resale technology.

How AI Unlocks Scalability

Automated Intake – Faster item processing and categorization using AI for data capture.

AI Pricing Assistant – Optimized based on your actual sales and inventory data. Set prices without research and without human error.

Seller Transparency – Consignors stay engaged through digital portals.

Data-Driven Decisions – Live dashboards with data and analytics giving you insights into store performance, inventory and sales.

See these features in action on our product page.

Case Study: From Local Shop to Market Leader

Stores like Cirkulær have grown from one location to a chain by using Circular’s tools to:

  • Cut manual labor costs
  • Increase sell-through rates
  • Build trust with consignors

They are soon launching a brand new online store with Circular's Shopify integration. Making the best Scandi wardrobes available worldwide.

Explore business models for AI powered resale on our business models page.

Going Global

As the global secondhand market surges toward $350B, local stores can now compete internationally. AI levels the playing field, making scalable resale accessible to everyone.